Sensical Design was asked to create an interactive ebook as a follow-up to the International Finance Corporation's 2013 FinNet Conference. Although the subject matter is the proceedings of an international development conference, the client wanted a lively,...
In branding work, sometimes small changes can make a big difference. We were asked to redesign the logo for 2030 Water Resources Group (2030 WRG), a public-private-civil society partnership that works internationally on water supply and access issues. They had an...
We recently wrapped up an interesting project to design a logo and website for TrademarksMobile, which is a startup web-based trademark registration service aimed at entrepreneurs and tech people. The client is a small intellectual property law firm that wants to...
We recently completed the 2012 annual report for Sasha Bruce Youthwork, a great nonprofit in Washington, DC, that works with runaways and other at-risk youth. In keeping with the youthful focus of the organization's activities, we designed a piece that is colorful and...
Happy holidays! We were recently asked to create a Flash-animated, Web-based holiday card for one of our larger clients, the law firm Arent Fox. The card needed to serve two purposes: not only would it offer the firm's holiday greeting, but it also needed to announce...
At right is the cover for "Capturing Our Impact: Closing the Gaps in Access to Finance," recently released as an e-publication by the International Finance Corporation (IFC), which is part of the World Bank Group. The booklet tells human-interest stories related to...
At right is the cover for the book Big Butts, Fat Thighs, and Other Secrets to Success by Laura Black. This self-help book for professional women is self-published by the author, who hired Sensical Design to produce it. She gave us a fairly specific brief for the...
At right is a first look at the cover to the new Ruka Press book Horseshoe Crab: Biography of a Survivor by Anthony D. Fredericks, which will be released in May. The book is an entertaining look at the natural history and ecological niche of the horseshoe crab, a...
The cover for the book Joaquim Nabuco: His Time and His Legacy, designed for the Embassy of Brazil in Washington, DC, and the Library of Congress. Nabuco was the first Brazilian Ambassador to the United States, serving from 1905 to 1910, when he died. Before that, he...
We recently designed this cover for My Second Campus: The Independent Almanac of Study Abroad Programs. This new book offers a comprehensive listing of study abroad programs associated with colleges in New England. The interior is data rich and complex, requiring...