Sensical News

New website and branding

No, your eyes are not deceiving you (if you've been here before): Sensical Design is all new. We're celebrating 17(!) years in business by reworking our branding and redesigning our website. Why, you may ask? Well, a few reasons: it’s been 17 years since we designed...

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Ruka Press Signs Author Joan Maloof

Our sister company, Ruka Press, has signed its first author, Dr. Joan Maloof. The details are over on that site. We're starting up the design of the book now, so watch for updates here over the next couple of months.

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Tainted Money Cover Wins Award

The cover we designed last year for Avi Jorisch's book Tainted Money, highlighted here, has won an award in the Washington Book Publishers' annual Design and Effectiveness competition. The cover won Best in Class in Typographic Covers, Commercial Publishers. This is...

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Some Thoughts for Earth Day

Online media may be less green than print, thanks to mountaintop removal. Photo by Unanimousgraphics / CC BY 2.0 For the 40th anniversary of Earth Day today, we wanted to share a few thoughts about sustainability and print design. One of the more visible signs of...

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A New Venture for a New Decade

The new decade is here, and we at Sensical Design & Communication have decided to start it out by launching a new venture. We've had a great time running a graphic design business these past six years, and continue to love doing what we do. But for the past few...

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AIGA Salon on Sustainable Design

I will be moderating an AIGA DC Salon on the Living Principles of Sustainable Design on December 9. In this members-only Salon, we will review AIGA’s newly-unveiled Living Principles framework to bring clarity to integrated sustainability. Our discussion will focus...

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Refreshing the Brand

As you can see (if you've been here before), we’ve changed the design of the Website. Let's call it Sensical 2.1. After a year with the previous design, which was adapted from a preexisting theme, we felt it was time to address some of the shortcomings. So we've...

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Judging the Washington Book Awards

I was honored to be part of a panel of judges this spring for the Washington Book Publishers' Design and Effectiveness Awards. This annual competition showcases the best in DC-area book design (Sensical Design received an award last year). The four-judge panel is...

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