No, your eyes are not deceiving you (if you've been here before): Sensical Design is all new. We're celebrating 17(!) years in business by reworking our branding and redesigning our website. Why, you may ask? Well, a few reasons: it’s been 17 years since we designed...
branding
MASS/RABBLE Logo Design
For the past few years, we have worked with innovative Baltimore theater company Submersive Productions on a pro-bono basis, helping out with typography and identity design for their productions. Submersive specializes in immersive theater experiences, where the...
REACH International Logo and Brochure Redesign
REACH International, a 40-year-old charity based in the Washington, DC area that sponsors children in developing countries, asked us to redesign its logo and create a new fundraising brochure. The organization is small but has global reach, and its existing identity...
2030 WRG Logo Redesign
In branding work, sometimes small changes can make a big difference. We were asked to redesign the logo for 2030 Water Resources Group (2030 WRG), a public-private-civil society partnership that works internationally on water supply and access issues. They had an...